XR Strategy Workshops
For Media Houses, Production Companies, and TV Broadcasters – harness the Potential of Immersive Media.
The media landscape is evolving rapidly, and immersive technologies such as Virtual Reality (VR), Augmented Reality (AR), and Extended Reality (XR) are opening up new opportunities for media houses, production companies, and TV broadcasters.
In collaboration with the DEUTSCHE AKADEMIE FÜR FERNSEHEN e. V., timmersive offers an XR Strategy Workshop that provides hands-on insights into how these technologies can be effectively used – from recruiting and onboarding to set design, camera rehearsals, and actor rehearsals, staging and lighting in Virtual Reality, Virtual Production, immersive content creation (such as 360° film and spatial formats like Apple Vision Pro, 180° 8K), and immersive sound design with Dolby Atmos.


Workshop Content and Structure
1. Introduction to XR Technologies
- Current State of Technology: Overview of the latest developments in VR, AR, and XR.
- Use Cases: Successful implementations in the media industry.
- 360° vs. Spatial Film (Apple Vision Pro): The advantages of new formats such as 180° 8K Spatial Video.

2. Hands-on Experience – Practical Applications
- Experience VR Technology First-Hand: Test the latest VR headsets and immersive applications.
- 360° Camera Handling: Introduction to camera technology, perspective choices, and special requirements.
- Planning Immersive Content: Storyboarding for XR – What to consider in pre-production, production, and post-production?
- Differences Between 360° Film & Spatial Video:
- 360° Film: Full immersion, interactive possibilities, storytelling challenges.
- Spatial Video (Apple Vision Pro, 180° 8K): Higher image quality, greater depth of detail, more precise focus for viewers.
- Virtual Production & Game Engines: How Unreal Engine and other tools are used for XR productions.
- Immersive Sound Design with Dolby Atmos:
- How 3D audio enhances immersion in XR experiences.
- Sound production for 360° films and VR worlds – technical challenges & solutions.
- Spatial Audio for Apple Vision Pro and other immersive platforms.
- XR for Set Design, Camera Rehearsals, and Actor Rehearsals:
- Virtual sets and spatial planning in VR.
- Pre-shoot camera and lighting rehearsals.
- Actors can familiarize themselves with sets and scene sequences before filming.
3. Strategy Development & Use Cases
- Needs Analysis: Identifying challenges that XR can solve for your production or company.
- Ideation: Developing innovative XR applications tailored to your sector.
- Use-Case Definition: Selecting a pilot project and creating a project brief.
4. Next Steps
- Project Planning: Defining the next steps for implementing your XR project.
- Recap: Reflecting on key takeaways and planning the implementation.


Target Audience
This workshop is specifically designed for:
✔ Media Houses
✔ Production Companies
✔ TV Broadcasters & Streaming Platforms
✔ TV Service Providers & Post-Production Companies
Workshop Details
- Duration: 3 hours
- Location: timmersive, Pappelallee 78/79, 10437 Berlin
- Date: By arrangement
- Participants: Up to 5 people
- Costs:
- For DAfF member companies: €490
- For individual DAfF members: Free of charge
- For non-members: €990
Book Your XR Strategy Workshop Now!
For DAfF Member Companies:
Please send an email to hello@timmersive.eu or use our contact form to schedule a date.
Please send an email to hello@timmersive.eu or use our contact form to schedule a date.
For Individual DAfF Members:
Send an email to hello@timmersive.eu. As soon as five individual members sign up, we will coordinate a suitable date in Berlin.
Send an email to hello@timmersive.eu. As soon as five individual members sign up, we will coordinate a suitable date in Berlin.